At Fantastic Graphics Inc., web development is a holistic process. Our websites don’t only look great, they also perform. From the start, we consider your content strategy, information architecture, user-pathways and how to market your site to your audience.
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We analyze your sales process and identify areas for customer growth and leverage these insights into calls-to-action and user-pathways. Our understanding of your business helps us build a website that supports online growth.
Every website needs a foundation. We create a virtual blueprint for your online business. We also optimize your site structure, content and flow to make your website intuitive and easy to use. Website planning directly informs website design.
Our Digital Strategy phase informs the messaging and content of your website, providing a creative framework that is conveyed throughout the interface design. Our websites are designed to be compelling and creative, setting the tone for your brand image.
We utilize cutting-edge front-edge coding standards to ensure your website works quickly, reliably and across every platform. Our coding is compatible with mobile and tablet devices, and is optimized for search engine results.
A website is a fluid and organic platform; it can always be tested and improved upon. We look for ways to keep your business relevant with ongoing design and content recommendations. After your website has launched, our online marketing team will execute a long-term strategy that will bring you qualified customers, grow lifetime customer loyalty, and insure a high return on investment by diligently monitoring available metrics.
If you have an existing website, we want to understand what works and what doesn’t. We review your website and the data to come up with improvements to implement within the strategy for your next website.